About our principal advisor:
As an industry thought leader in digital media with expertise in business development, Andrea has led global data initiatives as well as publisher and marketer strategy for major technology firms for the past decade. Andrea identified a need within digital advertising markets for advisory services where a neutral, unbiased resource was available to help digital advertising and technology firms navigate the fragmented digital landscape. A need was also presented for consulting services to provide an additional outsourced sales and business development arm as well as provide additional resources to conceptualize new product development. This led to the inception and launch of Avant Digital Media, a proud member of the IAB. Previous clients include but are not limited to NBCEntertainment, Krux Digital, V12 Group Inc., Stanton & Everybody, AdFin, and Connexity.
Prior to Avant Digital Media, Andrea was at AudienceScience where she led and developed global data strategy, media development, and data management solutions for premium publishers. Andrea also held roles at Commission Junction, a ValueClick company, where she managed and developed publisher partnerships on behalf of the eBay Affiliate Program. She attended graduate programs at New York University and holds a Masters in Science from California Polytechnic State University, San Luis Obispo and a Bachelors in Science from the University of California, Santa Barbara.
About our team:
Christopher Davis comes to Avant Digital Media with nearly 15 years of digital advertising experience and has overseen the successful launch and account management of numerous brand Marketers and Publishers. Chris’ industry tenure includes experience with major tech firms DataLogix and AudienceScience as well as Commission Junction. Through his experience, Chris has accumulated in-depth knowledge of data management and audience targeting technologies, analytic implementations and tracking, as well as offline-to-online CRM onboarding and measurement. Chris holds a Bachelor of Arts from the University of California at Santa Barbara, as well as software certifications from the University of Washington.